Beyond the Book: Pay What it's Worth

Wednesday, August 11, 2021

TIME | 7 to 8 p.m.

Join author Tara Joyce (BBA '04) and Globe and Mail Changemaker Award winner Sara Bingham, associate director of Laurier's Women Entrepreneurship Centre ​for a fireside chat as we take the conversation on Pay What It's Worth Beyond the Book to discuss entrepreneurship, the understanding of business, money and value; setting prices or not!

Beyond the Book: Pay What It's Worth

At 26, Tara Joyce started her own business to explore how she could be of service. Quickly, she was attracted to the seemingly backwards strategy of not setting a price and to allowing her customers to determine the value of her offering. Today, her “Pay What It’s Worth” concept supports people globally in exploring their own fear-based ideas around money, value, and business relationships.

Learn more and purchase Pay What It's Worth.



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